Creatives are not meant to be organised, but weirdly enough I’m a super OCD organised creative. Go figure! My best strength is my attention to detail as I enjoy spending my time meticulously going over everything to ensure a seamless result.
When I'm not at my machine designing something, you will find me in the kitchen with my toddler, combining ingredients to create a yummy dish. I’m a huge foodie who tries to bring a healthy touch to her recipes.
Languages are a major key to communication, and growing up with a Lebanese father and British mother, I am fortunate to be fluent in English, French and Arabic.
My friends and loved ones call me Nano, DiDi, Mama, Dino and Pinky.
aug 2015 – present Freelance Art Director
Worked with agencies such as JWT, Sweetwater, HeathWallace, Blink, Damac, DXB Live, Auditoire, Action Impact, and Quintessentially
aug 2011 – aug 2015 Junior Art Director at OgilvyOne Dubai
Created a few brand identities and produced and collaborated with my team to create and deliver full campaigns (digital/social/print) for several clients including IBM, The Coca Cola Company, Volkswagen, Kimberly Clark, RSA, MetLife, and Philips. Won several local and international awards.
may 2009 – apr 2011 Senior Graphic Designer at Element Creative Communications, Lebanon
Worked alongside a team of 6 to develop various websites and brand identities for several small businesses. Gained direct experience on web design, front end and back end, UX, as well as managing client relationships.
dec 2006 – nov 2008 Print Production Manager at Get Solo, Lebanon
Responsible for the coordination with print managers in the U.S.A, estimating costs, reviewing and approving art materials, assembling final layouts for printing and following up until delivery to client.
2015 Silver Pencil - Innovation in Radio - The One Show - Driving Change - KAFA (enough) Violence & Exploitation
2015 Merit- Interactive - The One Show - Driving Change - KAFA (enough) Violence & Exploitation
2015 Bronze - Audio - Clio Awards - Driving Change - KAFA (enough) Violence & Exploitation
2015 Silver - Innovative Use of Radio & Audio - LIA Awards - Driving Change - KAFA (enough) Violence & Exploitation
2015 Bronze - Public Service / Social Welfare - LIA Awards - Driving Change - KAFA (enough) Violence & Exploitation
2015 Gold - Media - Dubai Lynx - Driving Change - KAFA (enough) Violence & Exploitation
2015 Silver - Media - Dubai Lynx - Driving Change - KAFA (enough) Violence & Exploitation
2015 Silver - PR - Dubai Lynx - Driving Change - KAFA (enough) Violence & Exploitation
2015 Bronze - Interactive - Dubai Lynx - Driving Change - KAFA (enough) Violence & Exploitation
2015 Silver - Media Engagement - PIAF - Driving Change - KAFA (enough) Violence & Exploitation
2015 Silver - Audience Engagement - PIAF - Driving Change - KAFA (enough) Violence & Exploitation
2015 Bronze - Creating the Media - PIAF - Driving Change - KAFA (enough) Violence & Exploitation
2015 EACA Care Awards - Non-profit Org - Driving Change - KAFA (enough) Violence & Exploitation
2013 Silver - PR - Dubai Lynx - Minalakhir - Sprite, The Coca Cola Company
2013 Bronze - PR - Dubai Lynx - Minalakhir - Sprite, The Coca Cola Company
2013 Silver - Media - Dubai Lynx - The Fanta Tasteable Print Ad - Sprite, The Coca Cola Company
2013 Bronze - PR - DMA Echo - Minalakhir - Sprite, The Coca Cola Company